US President Donald Trump’s social media company, Trump Media & Technology Group, announced on Tuesday a binding agreement to launch a range of retail investment products, including crypto, as part of its move to diversify into financial services.
The initiative includes a series of exchange-traded funds (ETFs) aligned with Trump’s America First policies. This follows a preliminary deal last month between Trump Media, Crypto.com, and Yorkville America Digital, an affiliate of Yorkville Advisors.
Trump Media, which operates the Truth Social platform, stated that the funds are expected to launch later this year, pending regulatory approval, and will be available both in the US and internationally. No ETF filings have yet appeared on the Securities and Exchange Commission website.
